Firehouse Subs is a well-loved American sandwich chain known for its flavorful hot subs and fire station-themed dining experience. Many customers enjoy the food, but few know the full story behind who owns the brand today.
Let’s explore how Firehouse Subs began, who owns it now, and what changes (if any) have taken place since its ownership shifted.
The Firefighter Founders
Firehouse Subs was launched in 1994 by two brothers, Chris and Robin Sorensen, in Jacksonville, Florida. Both of them had been firefighters, and they used their life experience to create a restaurant that reflected their identity.
Instead of just offering cold deli sandwiches, they introduced hot, hearty subs packed with flavor. The meats and cheeses were steamed, then piled high onto toasted bread. Restaurants were decorated with real firehouse equipment, and part of the brand’s mission included supporting first responders.
Thanks to this powerful story and great food, Firehouse Subs grew quickly.
Who Owns Firehouse Subs Now?
In late 2021, Firehouse Subs was officially acquired by Restaurant Brands International (RBI) for a reported $1 billion.
Who Is RBI?
Restaurant Brands International is a large global food company based in Canada. They are the parent company of:
- Burger King
- Popeyes, Louisiana Kitchen
- Tim Hortons
By acquiring Firehouse Subs, RBI added a strong sandwich chain to its portfolio. This move allowed Firehouse Subs to benefit from better global operations, improved technology, and access to international markets.
What Changed After the Acquisition?
Even though the ownership changed, the core identity of Firehouse Subs remains the same. Here’s what has happened since RBI took over:
1. Technology Upgrades
Ordering from the Firehouse Subs app or website is now faster and more user-friendly. Loyalty rewards, offers, and contactless payment options have improved.
2. Expansion
With RBI’s global network, Firehouse Subs began expanding beyond the United States. New international locations have opened or are being planned.
3. Operations Support
Franchise partners now receive better tools, training, and support, helping them maintain quality while growing faster.
4. Still Community-Focused
Most importantly, the Firehouse Subs Public Safety Foundation is still active. The brand continues to support firefighters, EMTs, and local heroes across the country.
What About the Food?
Even with the change in ownership, the food hasn’t changed. Customers still enjoy the same delicious options — like the Hook & Ladder, Engineer Sub, and Smokehouse Beef & Cheddar Brisket.
Want to see all the subs, combos, and pricing?
You can visit the full Firehouse Subs menu with prices for a complete breakdown of current offerings.
Final Thoughts
So, who owns Firehouse Subs? While it was started by two firefighter brothers in 1994, it is now owned by Restaurant Brands International — the same company behind Burger King and Tim Hortons. But ownership hasn’t changed the brand’s heart.
Firehouse Subs still serves hot, flavorful sandwiches, supports local communities, and honors first responders. With RBI’s support, it’s simply growing stronger — reaching new locations and offering even better service to its loyal fans.
